A Personal Update: Feb 15, 2022
Nurturing Current Users vs Acquiring New Users
As an entrepreneur, I've always been focused on acquiring new users and expanding my reach, but it's only recently that I've realized the importance of taking care of the people who are already using my app. The idea of marketing being more like farming than hunting, which I came across in "The 1-Page Marketing Plan" book, has really hit home for me. It's made me see that I need to shift my focus to nurturing my existing relationships to build a st